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Optimising The Consumer Payment Experience Across All Channels

 

Businesses In APAC Seek Competitive Advantage Through Omnichannel Payment Optimisation

 

 

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  • Consumers want to pay their preferred way – they’re looking for fast (66%) and convenient (83%) payment experiences across payment channels, anywhere, anyway and at anytime.
  • 53% of businesses believe omnichannel capabilities - secure and frictionless payment options across integrated channels - are imperative to adequately compete against competitors and meet customer expectations.
  • The top priorities for businesses in the next 12 months are focused on improving data security when processing payments (44%), better compliance with regulations and requirements (40%), and improving fraud detection and mitigation (37%).

Forrester research commissioned by Fiserv explores evolving consumer needs, and what it takes from an approach, practices, and capabilities standpoint for businesses to truly optimise customer engagement with omnichannel capabilities.

A comprehensive analysis of survey results of 300 business decision-makers - and 600 consumers in Australia, Hong Kong, India, Korea, Malaysia and Singapore.

 

 

 

Carat is the unified, simple, global operating system that enables payments anywhere, anytime and optimizes commerce across channels, in ways that create new customer experiences. Learn more.

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The research offers analysis of ‘what’s next’ for businesses in Asia Pacific looking to further unlock the potential of omnichannel payments and improve the consumer experience.
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